We teamed up with Innovative Fitness team to create dynamic video content for their unique brand.
With a focus on personal training for business-inclined individuals, we cast real IF clients to star in these short videos. We captured them as they went through their workout routines, utilizing the state-of-the-art facilities that IF provides them with.
IF Promo #1
These promotional videos played during the NHL playoffs, opening up Innovative Fitness' messaging to a huge audience! You can watch the first two in the series below; We started with two scenarios focusing on different clientele that would choose to workout at an IF facility.
IF Promo #2
We’ve also produced videos for IF documenting their company retreats and events that they run, including their Galiano Island Retreat and the Adventure Challenge 2018.
The team at Innovative Fitness was a true pleasure to work with. Everything from our storyboarding sessions, production planning, casting and video production was a smooth process that always left us excited for what was next! We have big things planned and more content is currently in production for IF, so stay tuned.